Job Description:
Content Strategist – Plan SEO and Digital Content
The Content Strategist plays a key role in shaping the voice, messaging, and positioning of our consultancy across digital media and AI domains. You will be responsible for developing and executing content strategies that inform, engage, and convert — driving both brand awareness and client growth.
In this role, you’ll build editorial plans that align with business goals, audience needs, and market opportunities. Your work will focus on crafting data-driven content across formats such as articles, whitepapers, case studies, landing pages, and social campaigns. Every piece you develop will support our positioning as a thought leader in AI and digital transformation.
You’ll collaborate with teams across marketing, product, and client services. Together, you’ll create messaging that reflects both technical credibility and business value. From defining tone and voice to setting content goals, you’ll ensure that what we say — and how we say it — speaks clearly to our audience.
In addition, you’ll track content performance using tools like Google Analytics, HubSpot, or social platforms. By measuring engagement and conversion metrics, you’ll refine strategies based on what works. You’ll identify trends, test new formats, and continuously optimize for reach and effectiveness.
Creativity and structure go hand in hand in this role. You’ll generate fresh content ideas while maintaining consistency and brand standards. You’ll also manage content calendars, campaign timelines, and editorial workflows — keeping everything organized and on track.
To succeed, you’ll need a blend of strategic thinking, writing skills, and digital fluency. You should understand the unique challenges and opportunities at the intersection of content marketing, AI technology, and digital media trends.
Familiarity with SEO, UX writing, B2B messaging, and industry-specific formats is essential. Experience working alongside designers, developers, and technical experts is also a plus.
The Content Strategist helps bring our consultancy’s value to life through powerful, purpose-driven content. Your ideas and execution will drive visibility, build trust, and support our role as a leader in digital innovation.
This position is essential to telling our story — with clarity, consistency, and impact — across every channel where our brand connects with the world.
Find our other roles here. Find other details regarding digital and AI roles.
Responsibilities:
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Develop content strategies that align with company and client goals.
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Plan and create content calendars for various channels (blogs, social, email).
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Collaborate with subject matter experts to generate relevant topics.
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Conduct audience research to tailor messaging effectively.
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Analyze content performance and adjust strategies accordingly.
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Ensure consistency in brand voice and messaging.
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Optimize content for SEO and digital marketing best practices.
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Manage content production workflows and deadlines.
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Coordinate with designers, writers, and media teams.
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Stay updated on content trends and emerging technologies.
Preferred Qualifications:
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3+ years experience in content strategy or digital marketing.
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Strong writing, editing, and storytelling skills.
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Familiarity with SEO, content management systems, and analytics tools.
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Understanding of AI technologies and digital media landscape.
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Ability to interpret data and adjust content plans strategically.
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Experience working with cross-functional teams.
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Bachelor’s degree in marketing, communications, journalism, or related field.
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Creative mindset with attention to detail.
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Strong organizational and project management skills.
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Passion for learning and applying new digital trends.
