Digital Campaign Manager

Job Description:

Digital Campaign Manager – Manage Cross-Channel Ads

The Digital Campaign Manager leads the full lifecycle of multi-channel marketing campaigns from initial planning through execution and final analysis. In this role, you will coordinate seamlessly across creative, media, analytics, and client teams to ensure campaigns launch on time, stay within budget, and achieve their strategic goals.

You’ll manage all aspects of campaign delivery, including developing detailed timelines, allocating resources, and tracking budgets closely. Your proactive oversight will help prevent delays and keep projects aligned with client expectations and business objectives.

Collaboration is key in your day-to-day work. You’ll act as the central point of communication between diverse teams, ensuring everyone is aligned on campaign goals, deliverables, and deadlines. You’ll facilitate regular status meetings, troubleshoot issues, and adjust plans to respond to new data or shifting priorities.

Using performance metrics and analytics, you’ll monitor campaigns continuously and make data-driven optimizations. Whether that means adjusting bids, reallocating budget, or testing creative variations, you’ll work to maximize engagement, conversions, and overall ROI.

Your strategic mindset will help you anticipate challenges and spot opportunities early. You’ll bring a big-picture view while managing granular details to ensure campaigns not only meet expectations but exceed them.

You’ll also maintain familiarity with key digital marketing tools and platforms, including project management software, ad management systems, and analytics dashboards. This technical fluency allows you to streamline workflows and generate insightful reports for stakeholders.

The Digital Campaign Manager role requires excellent organizational skills, strong communication, and the ability to juggle multiple projects simultaneously in a fast-paced environment. Your leadership drives client success by delivering campaigns that are both creative and results-oriented.

This position is essential to our consultancy’s ability to provide comprehensive, end-to-end digital marketing solutions that foster growth and engagement.

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Responsibilities:

• Develop and manage detailed campaign plans and schedules.

• Coordinate cross-functional teams to deliver campaign assets and executions.

• Monitor campaign budgets and track expenditures.

• Analyze campaign performance and optimize for better results.

• Communicate status updates and results to clients and internal teams.

• Troubleshoot issues related to campaign delivery and tracking.

• Ensure campaigns comply with brand guidelines and legal requirements.

• Conduct post-campaign analysis and reporting.

• Stay informed on industry trends and best practices.

• Manage multiple campaigns simultaneously with strong attention to detail.

Preferred Qualifications:

• 3+ years experience in digital marketing or campaign management.

• Strong organizational and project management skills.

• Familiarity with digital marketing platforms and analytics tools.

• Ability to manage budgets and resources effectively.

• Excellent communication and interpersonal skills.

• Experience working in agency or consultancy environments preferred.

• Bachelor’s degree in marketing, communications, or related field.

• Problem-solving and multitasking abilities.

• Knowledge of SEO, SEM, and social media advertising a plus.

• Passion for driving successful digital marketing campaigns.